Profit From Garlic With These Eight Value-Added Products

Gourmet garlic growers always end up with harvested garlic bulbs that are not quite good enough for fresh sales to consumers. The bulbs may have cosmetic defects, or you may have an occasional surplus of smaller bulbs. One of the best ways to turn those garlic bulbs into profits is to make value-added products that […]

Pricing For Profit – Increase Your Profits By 50% With This One Simple Step

Figuring out how much to charge for your crop can be one of the most difficult chores for new growers. The goal is to sell your crop at a price which covers the cost of production and marketing, plus a reasonable profit, as well as making sure your customers feel they paid a fair price […]

Roadside Stand Sales

For thousands of years, farmers worldwide have used some variation of the roadside stand to sell their surplus crops and related products to others. Today, the slow-moving oxcart has been replaced with a fast-moving car or truck, but the humble roadside stand still attracts customers and helps growers market their crops. Why bother? First and […]

U-Pick and U-Profit

A few years ago, Linda Van Appledoorn started Take Your Pick Flower Farm (takeyourpickflowers.com) in upstate New York to earn some extra income. Her flower patch is only 1/2 acre of annuals and perennial flowers, but a steady stream of customers drop by from mid-May thru October to pick their own bouquets of daisies, snapdragons […]

Martha Stewart’s Marketing Tips For Growers

Martha Stewart may be best known for her cupcakes and television shows, but few people know she started her empire by baking pies and selling them at the local market. In the years since her humble entrepreneurial start, she has learned how to apply imagination and creativity to the most ordinary things to transform them […]

Always Go The Extra Mile

“You do not make money from growing a crop, you make money from satisfied customers.” Marketing pros rank customer service right up there in the top three success factors for small business, with quality and confidence. In these competitive times, running a customer-oriented business can make the difference between success and failure. Take a minute […]

How to Market Your Crops on a Shoestring – 7 Proven Ways

Selling plants on the internet Specialty crop growers are finding the internet to be fertile ground for sales of live plants and plant-based products such as crafts. For the first time in history, growers and crafters are enjoying a national marketplace instead of the traditional local craft fairs and Saturday markets that require being there […]

Give It Away! The Magic of Free Samples.

One of the most successful marketing companies in the world is Proctor & Gamble. We’ve all used their products many times, often several in the same day! We get up in the morning and brush our teeth with Crest toothpaste, shower with Pantene shampoo, shave with a Gillette razor. Then toss a Bounce sheet in […]

Profitable Value-Added Specialty Food Products

Small specialty crop growers are finding that selling value-added food products can bring larger profits and stretch their income beyond the harvest season. Whether it’s jams and jellies to sell at the farmers market or exotic specialty foods for grocers, if you can imagine it, they will buy it! For example, vinegar, that cooking staple, […]

Become a Plant Expert For Free Publicity

One of the best ways to market your plant growing business is with free publicity, which can bring new customers without having to spend money on expensive advertising. One way to do this is to become known as an expert in your field, which can bring free exposure in local, regional, even national media such […]